September 2008
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South Lake Business Association

Pasadena Chamber of Commerce

City of Pasadena

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Welcome back from Labor Day weekend!  I hope everyone had a fun and safe Holiday!  The South Lake Avenue Streetscape Improvement project is still underway.  Please be sure to visit the South Lake Business Association's website www.southlakeavenue.org for more information and updates. 
The South Lake Business Association's newsletter is a source of information and news for businesses and property owners within the South Lake Avenue Business District, the City of Pasadena and residential communities.  We are currently accepting submissions for the October 2008 newsletter so if you are a South Lake Avenue business or property owner and would like to participate in the newsletter, please e-mail your submission to slba@southlakeavenue.org by September 20th.


South Lake Business Association
Mark Your Calendar! 
PARK(ing) Day | September 19, 2008

EPTDESIGN and the South Lake Business Association are collaborating in this global event to transform a public parking space into a temporary public park.  On Friday the 19th enjoy a walk along South Lake Avenue to find South Lake's "Park."  Relax, enjoy the space, and share your ideas about how to improve South Lake's and Pasadena's public space.  See you on South Lake!  For more information: www.eptdesign.com or www.southlakeavenue.org
Corporate Center Pasadena Particpates in Parking Day!
CB Richard Ellis is a global commercial real estate company that is firmly committed to sustainability. They currently manage over 1.8 billion square feet worldwide, including three buildings on Lake Avenue - Gateway Plaza, 2 North Lake and Corporate Center Pasadena. CBRE is a new participant this year to the Park(ing) Day movement and their plan is to actively participate in this event in 10 cities around the nation. They have chosen to partner directly with their national landscape vendor, Valley Crest, who will be donating the plant material for each of their "parks."  Locally, they have designated Pasadena and Downtown Los Angeles for two of their "parks" and are excited to join the other groups in revitalizing the South Lake Avenue community by putting the public back in public space!  For more information: www.corporatecenterpasadena.com
Macy's Update!

As many of you may know, Macy's Pasadena on Lake Avenue is currently closed for seismic work as well as a major remodel. Macy's has announced that the store is scheduled to reopen in mid-November and a community celebration is planned. The historic 1947 building will feature numerous upgrades including restoration work on some of the architectural features, expanded merchandise departments, new flooring, new lighting and other improvements. Areas such as women's shoes, fashion accessories and women's apparel will see new departmental designs and increased merchandise assortments. The Macy's building, the first department store in Pasadena, is considered an architectural treasure and Macy's has worked closely with Pasadena Heritage to ensure the historical elements are treated with the appropriate respect and care. For the grand reopening, Macy's will be hosting a Community Shopping Day offering a chance for charities to fund-raise by selling $10 tickets to the event. The tickets will grant customers special discounts. For more information, please visit www.macys.com.
Breakthru Fitness Coming Soon! 
Pasadena's Newest Fitness Club!  Pre-Opening Memberships Go On Sale!

After eight years as Pasadena's premier personal training and Pilates studio, Breakthru Fitness is expanding and will launch Pasadena's only boutique fitness club opening December of 2008!  This upscale, full-service club will offer the most up-to-date classes and state-of-the-art amenities while still maintaining a service-oriented boutique feeling where member success is the main focus.  For more information: www.breakthrufitness.com or 626.396.1700 | 345 S. Lake Avenue.
One Minute Survey!
Help Shape the Future of Pasadena ARTS!

The Pasadena Area Rapid Transit System (ARTS) is working on its Short Range Transit Plan that will help define its progress over the next few years.  Please give them your feedback in order to help them design the service to try to meet your transit needs.  Go to their website, www.cityofpasadena.net/artsbus and complete their one minute survey.  For more information, please call 626.744.4055.
Craft Fair Gift Shop!
A Philanthropy of Assistance League of Pasadena
This Gift Shop is a consignment shop that features hand made items made by local men and women over the age of 50.  The shop will re-open on September 3rd.  Assistance League will also be having a patio and wood shop sale on September 26th and 27th.  All purchases will support seniors.  The shop is located at 820 East California and is open between 11:00am and 4:00pm Wednesday to Saturday.  Free parking is available off of Hudson.  For more information please call 626.449.2068.
Did You Know?
Integrated Audio-Video & Home Theater consists of technology specialists that can provide audio and video service to commercial and residential customers.  They bring quality, value and reliability for any budget.  The South Lake Avenue showroom is located at 516 S. Lake Avenue.  Contact Josh (the Store Manager) for any questions regarding sales, design and installation.  For more information: www.integrated-tv.com or 626.796.8229
Conserve Water and Power! 

The City of Pasadena's Water and Power Department offers a variety of conservation programs and rebates to its customers.  More information about energy saving light bulbs, different ways to conserve water and the solar initiative and rebate program can be found at the Pasadena Water and Power website:
South Lake Parking Meters
Please note that the newly installed meters along South Lake Avenue are now active with a 30 day soft enforcement period.  Warnings will be issued for meter-related violations.  Citations will be given to cars parked outside of their assigned stall and to those who exceed the 1 hour limit between the hours of 9:00am - 6:00pm.
Thank you for reading the South Lake Business Association's September e-newsletter! Stay tuned for our October news!
Got News? October 2008 e-Newsletter submissions due by September 20th and accepted on a first come first serve basis. Subject to availability.
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South Lake Business Association | 251 South Lake Avenue Suite 180 | Pasadena | CA | 91101