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What’s New on South Lake Avenue

Holidayfest 2023 Photos with Santa!

Holidayfest 2023 Photos with Santa are now available at Holidayfest Pasadena 2023!  Thank you for attending our event and wishing a wonderful Holiday Season!

HOLIDAYFEST Winners!

On Saturday, December 2, 2023 the South Lake Avenue District in Pasadena hosted Holidayfest on South Lake Avenue! Congratulations to the following winners! All prizes have been distributed to winners. Alexandria II Bookstore $30 Gift Card Oscar S. from La Habra Ann Taylor $25 Gift Card Vicky P. from Alhambra Barry’s 5 Class Package ($165 […]

Holidayfest Pasadena 2023, Holiday Promos & More!

South Lake Avenue kicks off Holidayfest at 12:00pm on Saturday, December 2nd with family friendly activities around the District! Visit our December Newsletter for details!

Dustbowl Revival, El Santo Golpe, Twisted Gypsy (Fleetwood Mac Tribute Band) at Holidayfest Pasadena 2023!

On Saturday, December 2, 2023 the South Lake Avenue District in Pasadena invites you to Holidayfest! Shop, Dine & Win on South Lake Avenue where South Lake kicks off its holiday celebration at 12:00pm with family friendly activities around the District! Live Music Performances By: El Santo Golpe: Afro-Latin Music and Folklore with influences of rhythms, […]

Holidayfest Pasadena 2023 on the Radio!

Holidafyest Pasadena 2023 on South Lake Avenue is on the radio! Click to listen to the Holidayfest 2023 Radio Spot.  View event details at Holidayfest Pasadena 2023!

Holidayfest Pasadena 2023!

South Lake Avenue kicks off Holidayfest at 12:00pm on Saturday, December 2nd with family friendly activities around the District! Visit our November Newsletter for details!

October Promotions!

Don’t get spooked by October promotions on South Lake! Learn more by visiting the South Lake Avenue October Newsletter where you can sign up to receive monthly newsletters!

Erewhon Market Pasadena Opens September 13th!

Erewhon Market Pasadena opens September 13th!  Learn more by visiting the South Lake Avenue September Newsletter where you can sign up to receive monthly updates!